Saturday 08 Jun, 2024

Starting at 9:00am

Aller Huset

Havneholmen 33 1561 Copenhagen K

Sessions – 2019 (Archived)

Prepare for a day full of networking, knowledge sharing, and fun!

MeasureCamp is an unconference – this means that there are no sessions scheduled beforehand and no set presenters. The Session Board starts the day off blank.

Anyone can run a session in any format, it can be a presentation, a discussion or even a gameshow.  When the board is opened, people claim a timeslot and room by adding their Session Card to the Session Board and the schedule for MeasureCamp is set. Yes, it’s chaotic… but it’s also great!

You can get more information on Session cards and download a blank version yourself from this page.  Sessions can also be submitted in advance from this form, we will publish these online for feedback and print out a copy for the day.

9:00am - 10:00am

Registration and breakfast

10:00am - 11.00am

MeasureCamp Townhall followed by the opening of the Sessions Board

11:10am - 11:40am

The story behind your data by Claudia Reforgiato & Rosalie Doeve

At 11:10am - 11:40am in Usabilia room.

Learning by doing by Lukas Cech

At 11:10am - 11:40am in Artefact room.

SQL on GA free - making attribution by Michael Billing

At 11:10am - 11:40am in IIH Nordic room.

Google has done what? Wiped our GA account by Alban Gerome

At 11:10am - 11:40am in LinkedIn room.

11:50am - 12:20pm

Cohort analysis by Nazeeh "Kuja Oglan"

At 11:50am - 12:20pm in Usabilia room.

Data visualisation - thoughts on designing dashboards by Rasmus Christiansen

At 11:50am - 12:20pm in Artefact room.

Analytics implementation testing - how do you do it? by Lars Gundersen

At 11:50am - 12:20pm in IIH Nordic room.

Cost of analytics by Peter Meyer & Marina Marina Medved

At 11:50am - 12:20pm in LInkedIn room.

12:30pm - 1:00pm

Don't make reports - tell stories by Mateusz Muryjas

At 12:30pm - 1:00pm in Usabilia room.

What could possibly go wrong? Anti-conversions - the suck-rate by Mikko Piippo

At 12:30pm - 1:00pm in Artefact room.

GTM templates by Julian Juenemann

At 12:30pm - 1:00pm in IIH Nordic room.

Tealium iQ - AMA by Peter Meyer

At 12:30pm - 1:00pm in LInkedIn room.

1:00pm - 2:00pm


2:00pm - 2:30pm

The war room by Alban Gerome

At 2:00pm - 2:30pm in Usabilia room.

7 filters that will make your GA data shine by Carlos Escalera Alonso

At 2:00pm - 2:30pm in Artefact room.

My experience in my first years in digital analytics by Karin Jacobs

At 2:00pm - 2:30pm in IIH Nordic room.

Structuring your GTM by Maiken Torrild

At 2:00pm - 2:30pm in LinkedIn room.

2:40pm - 3:10pm

You chose (TBA) by Simo Ahava

At 2:40pm - 3:10pm in Usabilia room.

Creating data pipelining xx GCP by Danny Olsen

At 2:40pm - 3:10pm in Artefact room.

3.10pm - 3:30pm

Afternoon break

3:30pm - 4:00pm

Alerts for GA - R + sheets by Miroslav Ficza

At 3:30pm - 4:00pm in Usabilia room.

You got the data in the cloud, maybe you got it processed, but do you activate it? by Martin Madsen

At 3:30pm - 4:00pm in Artefact room.

Using app script to update GTM variables by Julian Juenemann

At 3:30pm - 4:00pm in IIH Nordic room.

Governance dashboard by Poomika Kumarasamy

At 3:30pm - 4:00pm in Linkedin room.

Book club by Robert Børlum-Bach

At 3:30pm - 4:00pm in Snapchat room.

4:10pm - 4:40pm

The limits of analytics by Steen Rasmussen

At 4:10pm - 4:40pm in Usabilia room.

Maintaining a succesful TMS by Martijn van Vreeden

At 4:10pm - 4:40pm in Artefact room.

Fuck-ups at 4 pm by Max Guthier

At 4:10pm - 4:40pm in IIH Nordic room.

Data games - is this a good idea for web analytics by Hector

At 4:10pm - 4:40pm in Linkedin room.

10 things i hate about GA by ...

At 4:10pm - 4:40pm in Snapchat room.

4:40pm - 5:10pm

MeasureCamp "Closing Ceremony"

5:10pm -> Oo